Valued Academy

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Founding Cohort

Single-weekend ONLY version of the full program. For busy execs who need to quickstart their search.

Weekend Only

Alpha Cohort

Cohort 3

Cohort 2

Cohort 1

How you respond to compensation questions during the recruiting process can dramatically impact your final offer. This playbook provides field-tested scripts and dialogue frameworks for handling these critical conversations effectively.

Guide to Handling Salary Expectations Questions

Insights from 15+ Years of Tech Leadership &amp; 200+ Successful Negotiations "After negotiating over $2M/year in tech offers and advising countless others, I'm sharing the exact frameworks that work - from startup equity to FAANG compensation packages." Inside this video: FRAMEWORKS The Like-Deserve-Justify-Win Formula: Why most people leave money on the table The Pre-Offer Power Matrix: How to control the negotiation before it starts Company Psychology Map: Understanding compensation philosophies at different company stages ...and more

42 minutes of $10M negotiation advice

300+ negotiations later, negotiation expert Annie Murray shares the tips she's used to help tech professionals get millions in offer increases, even in uncertain times

The New Rules of Negotiating Your Tech Job Offer in 2025+

Access the latest job listings from TrueUp and LinkedIn for top product executive roles, including positions from CPO down to Group / Head of Product, all presented in a comprehensive database that is updated weekly with essential information including Job Title, Company, Location, Job Description, and Required Experience, ensuring you never miss an opportunity in the competitive job market.

Top Open Product Executive Jobs (Updated Weekly)

Curious how to speak to your unique strengths as a product leader? Discover your archetype, superpowers, and product culture fit in just a few minutes. This quick quiz will reveal what makes you stand out and how you can leverage your leadership profile to thrive in the right role.

Take the Product Leadership Archetype & Culture Fit Quiz 

A 20,000+ word ebook guide on how the product leadership job search works with advice from 20+ Executive Recruiters, VC Talent Partners, Product Leaders, and more.

The Product Leadership Job Search Guide

Practice the proven negotiation strategies that top tech talent uses to maximize their offers without risking what's already on the table.


Annie Murray

Colin Lernell

Salary Negotiation Mastery: Lessons from 350 Tech Job Offers

Ex-founder, CEO

Tech Lead and Manager

Senior Product Leader

Associate General Counsel

Sr. Director of Product

Sr. Program Manager

Access the 70% hidden Director/VP/CPO roles. Craft your market fit, ace interviews, and network with executive recruiters & VCs.

Product Executive Job Search Bootcamp. Land Hidden Roles & Find Your Fit.

Director of Product Management

How To Negotiate Executive Compensation

14-year Product Leader (Patreon, Noom, Udacity) with VP/CPO Offers

Head of Negotiation Coaching, Valued (previously at Microsoft, Amazon)

Avoid common traps that can weaken your negotiating position before an offer is even made

Deflecting Executive Recruiter Pushback

Learn how to navigate complex packages, comp committees, and power dynamics to secure what you're worth.

Structuring and Securing Your Executive Offer

Get executive-level scripts to maintain leverage and avoid anchoring too low

Word-For-Word Scripts You Can Implement Immediately

Craft a Successful Counteroffer (in Salary Negotiations)

Analyze the strategy, framing, and outcomes behind three successful tech negotiations — across seniority levels and geos

Break Down Three Real Counteroffers

Learn practical tactics like the “excitement sandwich,” 30-60-90 planning, and how to reframe tricky questions

Apply the Valued Methodology

Understand what commonly goes wrong in counteroffers — and how to approach the conversation with confidence and clarity

Avoid Costly Negotiation Mistakes

Practice Your Salary Negotiation Skills With An Ex-Recruiter

Understand the key situations you'll face when negotiating salary, from initial offers to counteroffers and more.

Identify Common Salary Negotiation Scenarios

We'll share exactly what to say when faced with pushback, low offers, or tricky recruiter tactics.

The Best Responses to Tough Negotiation Situations

Understand what worked, what didn’t, and how to improve through direct feedback.

Receive Personalized Feedback on Your Performance

How to Negotiate Startup Offers | Lessons from 500+ Offers

Learn how to evaluate and negotiate startup offers, including salary, equity (stock options), and benefits.

Decode Startup Compensation Packages

Understand the trade-offs between short-term pay and long-term growth potential in early-stage startups.

Balance Risk and Reward

Discover how to effectively negotiate offers from startups, even when they claim "budget constraints."

Maximize Your Leverage in Startups

How to Negotiate FAANG & Big Tech Offers

Understand how to interpret compensation packages from top tech companies, including salary, equity (RSUs) and bonuses

Break Down FAANG & Big Tech Offers with Confidence

Learn to leverage internal pay bands, recruiter tactics, and approval processes unique to big tech companies

How to Navigate Big Tech's Structured Negotiation Process

Gain insights into crafting counteroffers that align with big tech expectations while maximizing your total compensation

Learn directly from Valued Academy

Valued Academy

Lightning Lessons

How To Negotiate Executive Compensation

Craft a Successful Counteroffer (in Salary Negotiations)

Practice Your Salary Negotiation Skills With An Ex-Recruiter

How To Negotiate Executive Compensation

How to Negotiate Startup Offers | Lessons from 500+ Offers

How to Negotiate FAANG & Big Tech Offers

Resources

Guide to Handling Salary Expectations Questions

42 minutes of $10M negotiation advice

The New Rules of Negotiating Your Tech Job Offer in 2025+

Top Open Product Executive Jobs (Updated Weekly)