Staging environment

The AI-Native Leader

Rachel Kobetz

Chief Design Officer | Advisor | Author

Your role is evolving. This is the playbook.

AI isn’t replacing what we do — it’s expanding what’s expected of us. New mandates, new org structures, and a fundamental question: what does leadership become when AI compresses execution and judgment is the whole game?

Every week I talk to senior leaders navigating this in real time. The questions are consistent: How does my mandate evolve? How do I position my team as essential, not optional? What does leadership look like when traditional EPD roles are blurring?

Most of the advice out there is either too tactical (learn the tools) or too abstract (just be more strategic). Neither helps when your org is being restructured around you.

This 1-day intensive is built for senior leaders who want to lead the evolution — with frameworks, honest conversation, and the perspective of a sitting CDO who’s navigating it too. You’ll leave with a concrete plan you can put to work Monday morning.

What you’ll learn

    Workshop agenda

    • The New Landscape

      How AI is reshaping orgs and blurring roles across engineering, product, and design. What’s actually working, what isn’t, and what it means for how you lead right now.

    • What Sets Apart the Most Effective Leaders Now

      Execution speed is being commoditized. What differentiates you now is judgment, knowing what to build, what to protect, and how to lead AI adoption from the front. Applied exercise included.

    • Break

      15 minutes.

    • Leading Design When Roles Blur

      When everyone can prototype and build, what’s design’s role? How to position yourself and your team as essential (not optional) and make that case in language leadership acts on.

    • Evolving Your Operating Model

      Your team structure, workflows, and hiring profiles were built for a different era. What needs to change, what to protect, and how to sequence the shift without losing momentum or trust.

    • Break

      15 minutes.

    • Conversation + Peer Exchange

      Unfiltered CDO perspective on what you’re navigating, structured peer discussion, and hot-seat coaching. Bring your specific situation — this is where the real work happens.

    • Close + Your Monday Morning Plan

      Leave with a concrete, personal action plan you can put to work immediately.

    Learn directly from Rachel

    Rachel Kobetz

    Rachel Kobetz

    Chief Design Officer, PayPal

    PayPal
    Expedia Group
    Bank of America
    Amazon
    Samsung
    See all products from Design Leadership at Scale

    Who this workshop is for

    • Senior Directors, VPs, and Heads of Design rethinking how their team operates and how to position design’s value as EPD roles converge.

    • Senior product and experience leaders figuring out what leadership looks like when traditional role boundaries blur in the AI era.

    • Design executives who want unfiltered CDO perspective and connection with peers navigating the same moment.​​​​​​​​​​​​​​​​

    What's included

    Rachel Kobetz

    Live sessions

    Learn directly from Rachel Kobetz in a real-time, interactive format.

    Lifetime access

    Go back to course content and recordings whenever you need to.

    Community of peers

    Stay accountable and share insights with like-minded professionals.

    Certificate of completion

    Share your new skills with your employer or on LinkedIn.

    Maven Guarantee

    Your purchase is backed by the Maven Guarantee.

    Frequently asked questions

    Maven for Teams

    Reimbursement

    Get your company to pay

    Everything L&D needs: email template, receipts, and certificate of completion.

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    Team discount

    Learn with your teammates

    Save 20%+ when 2 or more teammates enroll in the same cohort.

    Save 20%+ with a team

    Private cohort

    Run a cohort for your org

    A dedicated cohort with a custom schedule and curriculum, tailored to your team.

    Book a private cohort

    $950

    USD

    7 days left to enroll

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